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Customer relationships: How do you interact with customers?

This Customer Relation Building Block is used to form a hypothesis about the kinds of relationships the company establishes with specific Customer Segments. Customer relationships can be developed based on the desire to acquire new customers, retain current customers, or boost sales. For example, do your customers require personal assistance. Or can you rely on more of a self-service or automated service model? 
Questions to Ask to Create Customer Relationships Hypotheses:
  • What type of relationship does each Customer Segment expect?
  • Which types of Customer Relationships have we established?
  • How are they integrated with the rest of our business model?
  • How costly are they?
  • How well do they work? 
  • Is there something we can do to make our current relationships better, boost sales, or create relationships with new customers?
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  • Home
  • About
  • Blog
  • Resources
    • Resources from Workshops >
      • GLOBAL LITERACY: INDUSTRIES, INNOVATION, AND INFRASTRUCTURE
      • Buy The Change You Want to See
      • Save the Ocean
      • America Recycles Day
      • Ask the Right Questions
      • Birds, Bees, Flowers, Trees
      • Circular Economy
      • SDG 101
      • Earth Day Every Day >
        • Text Sets K-2
        • Text Sets 3-5
      • Energy
      • Frozen
      • Garbage Solutions
      • Gardening
      • In Kindergarten >
        • In Kindergarten Bees
        • In Kindergarten with Peter Rabbit
        • In Kindergarten with the Lorax
      • Rethink Tank
      • In the Shark Tank >
        • Business Model Canvas >
          • Ideation
          • Value Proposition >
            • Customer Segments
            • Value + Customer Testing
            • Channels
            • Customer Relationships
          • Revenue
          • Costs >
            • Key Resources
            • Key Activities
            • Key Partners
      • Industrial Revolutions
      • Meet the Lorax
      • Practice Sustainable Manufacturing
      • Secondary Science
      • Solve Problems and Make Decisions
      • Use Design Thinking
      • Use Text Sets >
        • Text Sets At-risk Turtles
        • Text Sets Adopt a Road
        • Text Sets Recycle
      • Sustainable Development Goals >
        • SDG Ask the Right Questions
        • Good Life Goals
      • Toy Story: Trash to Treasure
      • Use the Arts to Inspire Change
      • Waste Not Want Not >
        • Waste Not Food Waste Lessons and Websites
        • Waste Not Composting Resources
      • Water
    • Decision Making >
      • Nearpod Lessons Part 1
      • DecisionMaking2
      • DecisionMaking3
      • DecisionMaking4
      • DecisionMaking5
      • DecisionMaking6
      • Peter Rabbit Decisionomics
  • register